Concentration of style and luxury within small space always requires special skills from architects, designers and builders. Here, as nowhere else, the devil in the details rule is at work. Meanwhile, truly exclusive interiors add value for their owners, attracting the much-desired target audience, identifying brand’s real values and sending a strong message to its adherents. How are modern boutiques decorated? What do retailers want from exclusive interiors? Business Development Director at Gint-M Artem Panteleev gives his answers in the editorial of CRE Retail magazine.